Features
Loyalty/Rewards
Going Global
Make Way for the Workforce Revolution
With a rapidly evolving marketplace and a changing economic climate, it’s time organizations take the plunge and embrace a global workforce. Global is the new local.
tppEXPO 2016 Conference Overview:
Getting Ready for the Future of Prepaid Wireless and Services
Seeing into the future was the goal of this year’s Prepaid Press Expo. Speakers covered topics that showed where the prepaid wireless industry is today, where it is going in the future, and how companies can be prepared for the future that is coming.
Unlocked Phones:
Three Key Market Growth Drivers in the US
In the last few years, the mobile telecommunications industry has seen significant growth in the unlocked phones space, driven by factors like the government signing a cell phone unlocking bill into law and carriers like T-Mobile educating customers on unlocked phones.
Today's Mobile Wallet
People are confusing what a mobile wallet is and have now assigned the meaning to a mobile wallet to be the used to store a card and pay a merchant. What we define as a real need for the consumer is to have a stored value account that can be managed exclusively from your phone or from a phone and offering all of the services that customer like the unbaked do not have access to today.
The Brave, New Mobile World
How Consumers and Retailers Can Benefit
Shoppers and retailers alike can take advantage of technology that’s revolutionizing closed-loop prepaid cards and mobile payments, according to speakers at a strategy session presented online by Mercator Advisory Group and CashStar.
Gifting Trends at Holiday Time
Digital Gift Cards Fastest Growing Segment
For the ninth straight year, consumers place gift cards at the top of their list of the most requested items during the holiday season, according to National Retail Federation’s (NRF) annual Holiday Spending Survey. The survey predicts that digital buying and browsing will take up more than half of consumers’ time spent shopping – underscoring the importance for brands to get the digital gifting experience right in order to have a successful holiday season.
Kiosks Deployed to Provide Prepaid Products
Reliable Platforms Can Generate Revenue
Self-serve kiosks can be powerful tools for the “convenience markets” and for the prepaid market, specifically the unbanked and underserved, who make up about 28.3 percent of all households, according to federal studies.
Driving Brand Loyalty
What it Takes to Keep Customers
Given the intense competition in the wireless industry and scant new growth, loyalty and customer retention are major problems for postpaid and prepaid service providers, both traditional and MVNOs. Keeping your customers happy requires knowledge of your market and staying on top of what the competition is doing. So let’s see what’s happening in prepaid.
Product Review
Starbucks Mobile Order-and-Pay Now App
Always an innovator in customer loyalty and rewards programs, Starbucks is leading the way in mobile payments. The coffee and light food connoisseur has spun out its Mobile Order-and-Pay Now app nationwide.
Green Dot’s GoBank Adventure
Alok Deshpande on the Convergence of Banking and Mobile
Perhaps it should come as no surprise that Green Dot Corp. has moved beyond the de facto banking functions of prepaid cards into a more full-fledged mobile banking service called GoBank.
