Global Products Director and President, epay USA
Epay, a division of Euronet Worldwide Inc., distributes prepaid content in 35 countries. Bryan Zingg joined the company in 2004 as Director of Business Development for a recently acquired company called Precept. He became epay’s International Director of Product in 2010, taking responsibility for non-mobile content acquisition, growth of non-mobile content, brand relationships in software and alternative payment products.
A Mobile Rewards Program
Perk is a mobile rewards program that lets players choose from an assortment of gift cards including Amazon, Walmart, Home Depot, Lowes, Groupon, Starbucks, Target, Best Buy, Barnes and Noble, and sometimes, airlines. The gift cards range from $5 to $100 at the rate of 1000 points per dollar.
T-Mobile Expands ‘Data Stash’
T-Mobile is expanding “Data Stash,” the policy of allowing customers to roll over unused data into the next month. The mobile service provider began offering the feature to postpaid subscribers in January and will make it available to prepaid users beginning March 22.
Wave Crest Takes Prepaid North
Wave Crest is introducing products in Canada to help businesses and units of government streamline their operations and cut expenses, the company says. “It’s a new market for us and we see a lot of opportunity, especially in business-to-business,” said Miles Paschini, Wave Crest group president.
Auriemma Consulting Group is in the process of researching and collecting data on the use of Apple Pay. The firm’s Apple Pay Adoption Tracker initiative involves interviewing hundreds of Apple 6 and Apple 6 Plus owners to study how they are making use of the mobile payment system from Apple.
The No Contract Generation
Millennials are a powerful, expressive group that marketers strategically target for their consumer dollars. This demographic, comprised of people born between 1981 and 2000, is sometimes defined as demanding.
The retail industry has always represented the ultimate promise of uncapped revenues: a cash cow. The sky is the limit as companies are only bound by their imagination in their product offerings.